Trade Show Guru

It snows in the winter. “Duh”, you say? Well, for some of us living on the coast in Southern California, we tend to forget there are four seasons. It’s really not that hard to forget that there is something called “winter”, especially when one has a tomato plant in the backyard that never got pulled […]

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Just like when you’re designing trade show booths and it’s critical to pick a clear and compelling tag line, when you’re writing a blog post, it’s equally important to pick a clear and compelling post title, preferably with your targeted keywords in it, and with a twist or teaser that will make a reader or […]

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A week ago my family and I went to a local park. There is a dry stream bed that runs through the park, and we were walking along it exploring when we came across these rock piles. I was stunned. The photograph doesn’t really do them justice. I felt like I had just come across […]

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So what do trade show booths and a roll of duct tape have to do with each other? Probably not what you think. If you’re thinking that you should have a trade show booth that you can repair like MacGyver, that’s not what this post is about. And actually, you should have a trade show […]

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I’m generally against commercialism, which may seem strange since I’m work in the trade show marketing business, but life is full of contradictions (and hypocrisy). Anyway, my 6 year old daughter is hooked on High School Musical (bye bye Disney Princesses!). It started with her seeing the movie on DVD at a friend’s house, twice. […]

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