Trade Show Guru

If you want your blog to be successful, do you need to be regular? If your blogging is constipated, should you give it a bit of blogging Metamucil? (sorry for the visual). But my basic question is, to be a “successful blogger”, do you need to make a new post on a regular basis? And [...]

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While there are many factors or “keys” to sales and marketing success, as well as success in life and in general, five keys stand out and are worthy of review. As an aside, I was inspired to write this post because of my recent post Please help Will. Will employed the second key, and because of [...]

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Successful marketing involves a combination of three things: the Basics, Hard Work, and Secret Sauce. The first two (the Basics and Hard Work) are 80% of the formula, the last item (the Secret Sauce) is 20% of the formula.
The bad news is that while I am a guru, I am not a genius, and I [...]

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Successful trade show marketing is based on the same basics as any other form of marketing. In this post I will cover what I consider to be the basics of general marketing. I mix examples of selling and marketing even though I know they are different things because I think they have common rules of [...]

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