Comments on: Five Keys to Marketing Success

By: Top Ten Non-Tools for a Tool Box

Top Ten Non-Tools for a Tool Box — Sun, 06 Sep 2009 18:51:18 +0000

[...] a house key, car key, or bike lock key). It is critical that you have no memory of what any of the keys are for. One day, one of the keys may prove to be critical! Never throw away [...]

By: Will

Will — Thu, 27 Nov 2008 05:02:51 +0000

Great post Steve. I rarely think about marketing, but I guess we are all marketing something everyday, even if it is only ourselves.

Upon reading your keys, I thought “these are not only keys to success, but to life overall”.

By: The Trade Show Guru

The Trade Show Guru — Mon, 24 Nov 2008 18:25:23 +0000

Hi Lin,
Excellent comment. I couldn’t have said it better. Treat people as humans and the same way you would want to be treated. Satisfied customers are an incredible marketing tool and are definately another key for marketing success. ~ Steve

By: Lin Burress @ Telling It Like It Is

Lin Burress @ Telling It Like It Is — Mon, 24 Nov 2008 02:00:47 +0000

Steve, these are excellent tips on marketing success, and I agree with you that it takes a lot of work for most people to achieve success. If I could add one more key, it would be the importance of building personal relationships with those you are trying to market TO. Excellent customer service comes to mind, and doing unto others as we would have done to us. More often that not, it's the personal touch and personal attention that not only draws people in as customers (for example) but also leads to repeat business. Anyone trying to build a successful business of some kind must remember that they are marketing to human beings and companies/corporations/businesses must maintain a personal connection to their customers as people rather than seeing dollar signs in their eyes.